Description | Overview We are seeking a creative and analytical Social Media Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of digital marketing strategies and a passion for engaging audiences through various social media platforms. This role will focus on enhancing our online presence driving brand awareness and supporting our e-commerce initiatives. The Social Media Specialist will work closely with cross-functional teams to develop content that resonates with our target audience. Responsibilities Develop implement and manage social media strategies to increase brand visibility and engagement across platforms. Create compelling content tailored for different social media channels including graphics videos and written posts. Utilize tools such as Hootsuite and Buffer to schedule posts and analyze performance metrics. Conduct keyword research and optimize content for SEO to improve organic reach. Monitor social media trends and adapt strategies accordingly to stay ahead of the competition. Collaborate with the graphic design team to produce visually appealing content using Adobe Creative Suite including Photoshop and Illustrator. Manage Facebook Advertising campaigns to drive traffic and conversions for e-commerce initiatives. Analyze data using Google Analytics to assess the effectiveness of campaigns and make data-driven decisions. Proofread all content for accuracy and clarity before publication. Requirements Proven experience in social media management or digital marketing preferably in an e-commerce environment. Strong knowledge of SEO best practices and keyword research techniques. Proficiency in Adobe Photoshop Adobe Illustrator and other graphic design tools within the Adobe Creative Suite. Familiarity with social media management tools such as Hootsuite and Buffer. Excellent written communication skills with a keen eye for detail in proofreading. Ability to analyze data from Google Analytics to inform strategy adjustments. Creative mindset with the ability to generate innovative ideas for engaging content. Strong organizational skills with the ability to manage multiple projects simultaneously. If you are passionate about social media marketing and eager to contribute to a growing team we encourage you to apply for this exciting opportunity. Job Type: Fixed term contract Contract length: 3 months Pay: $17.75-$36.71 per hour Expected hours: 20 per week Work Location: Remote |