| Description | Introduction: Very Good Ventures is a global consultancy that delivers clients elegant solutions using disruptive technologies. At VGV we believe that building very good technology starts with a culture of excellence collaboration humility and openness – and of course have a very good time while doing it. We place our company values and culture at the forefront of everything we do. Rising to prominence as the foremost Flutter experts VGV is at an exciting stage of growth as we expand our global presence and our range of strategic services. Our mission is to lead the most influential companies through new digital frontiers and improve the relationship between technology and those that create manage and experience it. VGV’s client roster spans industries including Toyota Google Dow Jones JSX Betterment and Norwegian Cruise Lines. People come to work at VGV to solve challenging problems with the newest technology alongside some of the best talent in the industry and in a culture that remains steadfastly dedicated to its employees.Senior Digital Marketing Specialist US Remote Position Summary The Senior Digital Marketing Specialist is an integral part of the Marketing Team where they will drive digital marketing initiatives programs and projects. Reporting to the Director of Marketing this role is ultimately responsible for supporting VGV as the industry leader in Flutter and beyond by building and maintaining a robust digital marketing program. The ideal candidate is a digital marketing specialist with ample experience in managing digital marketing processes and initiatives. This role is a key internal specialist and creator who effectively supports various stakeholders both internally and client-facing to create clear concise and effective digital processes. Key Responsibilities Digital Marketing Management: Develop and implement digital marketing strategies and campaigns across email social media paid advertising (including Google Ads and LinkedIn Ads) SEO/SEM and the VGV website. Manage platform and campaign performance reporting metrics and analytics. Oversee VGV social channels and ensure brand consistency across messaging and campaigns. Manage website backend (Webflow) and updates including content updates landing page creation forms and assets. Marketing Operations Support: Assess and manage digital marketing and MarTech tools including Clay Apollo Zapier HotJar and HubSpot. Work closely with the Senior Marketing Operations Manager to identify test integrate assess and manage the MarTech and RevOps stack. Campaign Management: Assist with and oversee the execution and technical aspects of marketing channels ensuring seamless implementation across various channels by managing campaign set-up trafficking monitoring. Develop and maintain reports and dashboards to track KPIs and performance metrics. Manage lead lists and reporting. Digital Content Strategy: Partner with content marketing events and the sales team to create and support ABM and brand campaigns across email social media podcasts the VGV website and more. Work closely with content marketing to provide targeted SEO strategies for content and collateral including content calendar strategy. Document processes workflows and standard operation procedures (SOPs) for usage and relevant onboarding. Assist the sales team with lead lists and reporting. Vendor Support: Support the vetting and management of digital and operations vendors and contractors. Qualifications Experience: 5+ years experience in digital marketing and marketing operations. Communication: Excellent written and verbal communication skills with the ability to craft clear and concise messaging across internal and external teams. Strategic Mindset: Proven ability to support and own key parts of the digital and operations strategies collaborate with team and company leadership and manage strategic initiatives. Collaboration: Demonstrated ability to collaborate partner and influence across marketing verticals company departments and third-party agencies and vendors. Accountable for: Delivery of digital marketing content campaigns processes launches integrations and performance reporting. Supporting and overseeing digital marketing strategies the martech stack and platforms and the digital vertical. Assisting with digital and operations vendor contractor client and partner management. Total Rewards VGV wants all employees to be supported in their personal and professional development so we take a comprehensive approach to compensation and benefits. The initial annual base salary for this position is expected to range from $110k-$120k. We benchmark every role based on location and against comparable companies to ensure competitiveness however actual compensation is highly dependent on numerous factors such as location experience knowledge and skills qualifications and other job-related factors. To further support your growth at our company VGV also offers the following: Subsidized health insurance dental and vision coverage Potential to earn equity in an early stage high-growth company Flexible PTO and company holidays 12 -16 weeks universal fully paid family leave 401k retirement savings plan with matching employer contribution HSA with employer contribution Working with a talented global team on cutting edge projects with well-known clients Company Values Do our best professional work. Be collaborative partners. Scale with standards. Always be growing. Be very good. Very Good Ventures is an equal opportunity employer and welcomes applicants from all backgrounds. We are committed to providing a fair and inclusive work environment free from discrimination and harassment and promoting diversity in our workforce. We value and celebrate the unique perspectives and contributions of each member of our global workforce regardless of race color religion sex national origin age disability sexual orientation gender identity or any other legally protected characteristic. We believe that a diverse and inclusive workforce is essential to our success as a company. |