Senior Global Demand Generation Specialist

nCino offers exciting career opportunities for individuals who want to join the worldwide leader in cloud banking. The Senior Global Demand Gen Specialist owns the strategy and execution of global demand generation across integrated marketing campaigns driving campaign delivery channel orchestration and regional rollout to produce consistent measurable demand performance across the organization. This role leads integrated campaign programs end-to-end setting direction for campaign strategy and execution across the Global Demand Generation team regional marketing partners and paid media teams to ensure campaign consistency on-time delivery and pipeline contribution at scale.

Essential Functions

Develop and execute global demand generation campaigns through digital email webinar and paid media channels aligned to marketing strategy that supports company sales and regional teams to achieve revenue and pipeline goals across NA EMEA and APAC Lead deliverables across the entire marketing funnel managing campaign timelines workflows and cross-functional dependencies to create a predictable and healthy demand engine across all regions Own global email and webinar program strategy determining channel approach audience targeting and creative direction to drive measurable lead generation and pipeline contribution Collaborate with paid media content brand market strategy regional business development and sales teams to develop marketing strategies that inspire prospects to engage with nCino solutions Monitor and optimize defined KPIs that are meaningful and measurable (net new leads MQL opportunities pipeline contribution ROI) contributing to quarterly demand generation goals and ensuring exceptional ROI across geographies Continually optimize programs to ensure customer acquisition costs align with return-on-investment goals making tactical adjustments to channel mix targeting and creative approach based on performance data Own campaign performance measurement and optimization across all channels translating data into strategic decisions that improve program efficiency lead quality and pipeline contribution over time Own full media planning direction for integrated campaigns defining channel mix platform strategy audience targeting and creative approach to maximize pipeline impact Develop standardized reporting frameworks across regions to ensure consistent performance tracking and enable data-driven decision-making Lead regional demand program execution following awareness handoff ensuring global consistency in execution and on-time delivery while enabling regional customization Minimum

Requirements

Undergraduate degree and 5+ years of related professional experience Demonstrated track record of driving successful multi-channel demand generation campaigns that result in measurable lead and pipeline growth Strong understanding of digital marketing channels including both inbound and outbound marketing tactics Experience owning and leading demand generation programs across multiple regions or business units with accountability for strategy execution and results Proficient in Salesforce familiarity with Marketo or similar marketing automation platform required Proficiency in 6sense Marketo or comparable ABM and marketing technology platforms with demonstrated ability to apply these tools to audience strategy and campaign performance Excellent communication writing and organizational skills with ability to manage multiple workstreams simultaneously Execution-driven with strong project management capabilities and comfort operating in a fast-paced cross-functional environment Preferred

Requirements

Experience owning or leading global demand generation programs across NA EMEA and/or APAC Experience building or managing campaign performance reporting using tools such as Domo Marketo Measure or Google Analytics to drive strategic decision-making Experience managing webinar programs as part of an integrated demand strategy Advanced degree in Marketing Business or related field

Location

This role is a remote-role with the majority of the team based in Wilmington NC. Relocation is preferred but not required. If you thrive in a high-energy entrepreneurial environment we invite you to share your passion ideas and excitement at nCino. The pay range for this role is based on relative market data and alignment with our compensation philosophy. The range displayed reflects the minimum and maximum of the pay range for each job posting which is used to determine new hire rates/salaries and takes into consideration multiple factors including but not limited to knowledge skills abilities proficiencies experience education licensures/certifications as well as business and organizational needs. nCino reserves the right to modify the posted range consistent with our internal practices and external market movement. The recruiter for this job posting can share more compensation details during the recruitment process as base salary is only one component of the total compensation package per position posted. The Base Salary Range For This Job Is $81600.00 - $138700.00 nCino provides equal employment opportunities to all employees and applicants for employment without regard to race color religion sex sexual orientation gender identity national origin age protected veteran status disability genetics or other protected groups. In addition to federal law requirements nCino complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training. nCino is committed to the full inclusion of all qualified individuals. As part of this commitment nCino will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process to perform essential job functions and/or to receive other benefits and privileges of employment please contact us at recruiting@ncino.com. Our commitment to inclusion and equality includes a strong belief that the diversity of our team is instrumental to our success. We strive to create workplaces where employees are empowered to bring their authentic selves to work.