Marketing Generalist

Learntastic All jobs
8 day(s) ago
Job Overview
Company Learntastic
Job Typefulltime
CategoryHuman Resources
First Seen 8 day(s) ago

Job Description

About LearnTastic LearnTastic is a fast-growing online education platform providing accredited continuing-education and compliance courses for professionals across industries—from healthcare and construction to HR and education. With more than 1000 courses and over a million learners served LearnTastic is redefining accessible self-paced learning. Our mission is to make professional development simple engaging and impactful—anytime anywhere. About The Role We’re looking for a Marketing Generalist who’s comfortable wearing multiple hats — someone who can jump between updating a webpage building out a Salesforce campaign pulling analytics and putting together a polished design asset or presentation all in the same day. This is a great fit for someone with 1–3 years of hands-on marketing experience who wants to grow into a broader strategic role while remaining close to day-to-day execution. Job Description Make routine updates and edits to company websites (content images basic layout changes) in WordPress Support email marketing and campaign execution using Salesforce Marketing Cloud Account Engagement (MCAE / Pardot) including building emails landing pages forms and automation workflows Manage and update records leads and campaign data within Salesforce CRM Design marketing collateral (social graphics one-pagers presentations email templates) using the Adobe Creative Suite (Photoshop Illustrator InDesign) Build and format PowerPoint presentations for sales leadership and internal use Monitor and report on website and campaign performance using Google Analytics Assist with paid digital campaigns (Google Ads social ads) including basic setup monitoring and reporting Support broader marketing functions content creation brand consistency sales enablement materials internal communications and event coordination Collaborate with sales leadership and other departments to align marketing efforts with business goals Social Media Posting and Monitoring Must-Have Qualifications 1–3 years of marketing experience (internships count) Hands-on experience editing websites in WordPress Working knowledge of Salesforce CRM and Salesforce MCAE / Pardot Proficiency in Adobe Creative Suite (Photoshop Illustrator InDesign) Strong PowerPoint skills — building clean professional on-brand decks Familiarity with Google Analytics and Google Ads Understanding of core marketing principles campaigns segmentation content strategy basic SEO Strong attention to detail and comfort managing multiple projects at once Clear written and verbal communication skills Nice to have Experience in a B2B or manufacturing/industrial marketing environment Basic HTML/CSS knowledge for email or web tweaks Elementor or page-builder experience within WordPress Experience supporting multi-brand or multi-entity marketing efforts What success looks like in the first 6 months Comfortably managing WordPress edits and Salesforce/MCAE campaign builds with minimal oversight Producing clean on-brand design assets and presentations independently Delivering basic performance reports (traffic campaign engagement ad performance) on a regular cadence This is a remote position. Powered by JazzHR Wb4J8J7G7J

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