Senior Performance Marketing Manager

jobscan-2 All jobs
Remote United States
23 day(s) ago Remote
Job Overview
Company jobscan-2
WorkplaceRemote
Job TypeRegular fulltime
CategoryMarketing – Marketing
Min Pay110000
Max Pay125000
Currency$
Pay Cycleyearly
First Seen 23 day(s) ago

Job Description

At Jobscan we’re passionate about empowering job seekers to land more interviews with AI. We have helped millions of job seekers get more interviews in 100+ countries. Jobscan’s platform benefits job seekers employers universities and communities. We're a fast-growing startup 🚀. Since its founding in 2014 Jobscan has thrived for 11 years as a 100% self-funded company achieving consistent profitability and rapid growth without VC investment. Recently we’ve transformed into an AI-first company leveraging cutting-edge tools to enhance operations and our product. This independence allows us to stay laser-focused on our customers delivering impactful solutions for job seekers. Join us if you wish to be a part of a company that makes a real difference in people’s lives ❤️! Overview Join Jobscan as our Senior Performance Marketing Manager and help drive meaningful revenue growth while empowering job seekers to land their dream roles. Paid search is our largest acquisition channel and one of the biggest engines of our growth and you will own it end to end. This is a hands-on craft role for someone who loves living inside the platforms and making the numbers work not a management seat. You will run paid acquisition as an operator strategy account structure day-to-day optimization and the economics behind it. Later this year you will lead our expansion into paid social as a major growth bet. Staying self-driven analytical and responsive to data you will partner directly with the Head of Marketing to make paid acquisition a precise profitable and scalable machine. ➡ Overview ➡ Own Google Ads and Microsoft Ads end to end account structure campaigns bidding strategies search-terms hygiene negative-keyword strategy audiences and creative testing. Drive cost efficiency and profitable scale balancing CAC and volume against clear unit-economics targets. Build and own your own reporting and monitoring spend pacing CAC by funnel stage payback and the dashboards you need to stay ahead of the account. Use AI tools actively as part of your daily workflow for analysis audits ad iteration and reporting. Stand up and lead our paid social program (Meta first) with disciplined testing clear success criteria and honest go or no-go decisions. Partner with the Head of Marketing on strategy landing pages and where to place the next growth bets. Communicate performance trends and decisions clearly to both technical and non-technical stakeholders. Key Responsibilities ➡ 5+ years of hands-on performance marketing with deep Google Ads expertise (Search Performance Max bidding strategies account structure negative-keyword strategy audience signals). Has personally owned and managed over $1.2 million in annual paid budgets and can speak fluently to the efficiency-versus-volume tradeoffs at that scale. Strong with data. Lives in the numbers builds their own reporting and is fluent in CAC payback LTV conversion lag and attribution. Meta or paid social experience ideally including standing up or relaunching a program. B2C subscription or freemium funnel experience strongly preferred (trial-based funnels multi-stage conversion tracking). Uses AI tools actively in their daily workflow not just aware of them. A true individual contributor energized by hands-on ownership and not seeking to step into people management. Can work independently without heavy process or hand-holding. Comfortable with ambiguity. Excellent communication skills with the ability to articulate decisions and tradeoffs to both technical and non-technical stakeholders. Able to maintain meaningful overlap with US Eastern working hours for real-time collaboration with the Head of Marketing. Required Skills & Qualifications ➡ SQL or BigQuery and Looker Studio dashboarding. Server-side tracking and attribution depth (GTM Rudderstack-type pipelines). Hands-on landing page and CRO experience. B2C SaaS or career HR or recruiting-adjacent industry experience. ➡ Benefits- Remote work - we trust you to get your work done and make it to your meetings👩‍💼👨‍💼- Competitive salary + stock options - you should have a piece of what we're building here🏗️- Flexible schedule - we make it easy to take care of the important things like your family and health👪👩‍⚕️- Unlimited PTO + 14 Paid Holidays + Paid Sick Days - we want our employees to have time to care for their personal wellness and mental health💆‍♀️💆- Paid maternal/parental leave - enjoy time with your family's new addition👩‍🍼👨‍👩‍👧- 401(k) + employer match 💸- Medical dental vision and life insurance with generous employer contributions🏥- Health savings accounts- Life insurance- $1000 office stipend monthly education and internet stipend- Wellness stipend - use for yoga class gym membership or anything that improves your personal wellness🧘‍♀️- Apple computer or PC of your choiceJobscan is committed to equal pay diversity equity and inclusion and As we continue to grow we are always adding more benefits and perks for our team.Jobscan provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.

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