Bilingual Sales & Social Media Marketing Virtual Assistant - Mexico

Company

Overview

Go Hire Virtual is a growing virtual staffing agency helping businesses scale through world-class remote talent. We are committed to developing highly skilled virtual professionals through structured training coaching and continuous learning.

Job Summary

We are looking for a Bilingual Sales & Social Media Marketing Virtual Assistant who is fluent in English and Spanish to support our social media marketing content creation community engagement and lead generation efforts. This role combines social media management short-form content creation social selling lead qualification and administrative support. You will help maintain our social media presence engage with potential customers identify sales opportunities and support the team in converting social media interactions into qualified leads and sales conversations.

The ideal candidate

is creative organized comfortable communicating with customers online and able to balance content production with sales and lead-generation activities.

Key Responsibilities

Social Media & Content Plan and maintain content calendars for assigned social media platforms. Create edit schedule and publish short-form content for platforms such as Instagram Facebook TikTok and LinkedIn. Create social media graphics captions short-form videos and other marketing content that follows brand guidelines. Research relevant social media trends content formats and topics that may be appropriate for the brand. Monitor audience engagement and identify opportunities to improve reach and interaction. Maintain consistent messaging branding and tone across social media channels. Social Selling & Lead Generation Engage with potential customers through social media comments direct messages and other approved communication channels. Identify potential sales opportunities from social media interactions. Respond to inquiries professionally and provide accurate information based on approved messaging and company guidelines. Qualify prospects according to established criteria and identify opportunities for follow-up. Support lead nurturing and follow-up activities. Assist with scheduling sales calls or discovery meetings when appropriate. Maintain accurate lead information and interaction records. Marketing & Performance Tracking Monitor social media and campaign performance using available analytics tools. Track metrics such as reach engagement follower growth leads conversion rates and other relevant KPIs. Prepare regular social media and lead-generation reports. Review campaign and engagement data and identify opportunities for improvement. Conduct basic competitor and market research to support content and marketing strategies. CRM & Administrative Support Update and maintain lead records CRM pipelines and customer interaction notes. Organize marketing assets content files templates and related documentation. Maintain organized messaging templates and content resources. Support email marketing newsletters and other digital marketing activities when needed. Coordinate with account managers sales representatives content creators and marketing team members. Participate in team meetings to discuss content schedules campaigns lead-generation activities and priorities.

Required Qualifications

Strong proficiency in standard digital design and scheduling software (e.g. Canva Later Hootsuite Buffer CapCut). Knowledgeable about social selling tactics CRM platforms (e.g. GoHighLevel HubSpot) and direct messaging automation tools. Familiarity with sales funnel principles lead qualification frameworks and omnichannel customer communication. Understanding of brand voice guidelines community management standards and digital communication ethics. Strong copywriting editing and storytelling skills in both English and Spanish tailored to persuasive and engaging tones. Experience with historical campaign data analysis marketing/sales formulas (ROI CTR conversion rate) and spreadsheet optimization. Ability to understand complex product offerings and target audience pain points turning them into high-converting social content. Strong problem-solving mindset aesthetic reasoning and extreme attention to detail. Preferred /

Nice to Have

Knowledge of short-form video editing tools (e.g. CapCut Pro Premiere Pro) for Reels TikToks and YouTube Shorts. Exposure to paid ad platforms (e.g. Meta Ads Manager TikTok Ads) and retargeting campaigns. Familiarity with landing page builders and email marketing platforms (e.g. Mailchimp ConvertKit ActiveCampaign). Experience in professional social media DM closing handling objections and booking sales discovery calls. Background or academic degree in Marketing Business Administration Communications Sales or a related field. Job

Requirements

Reliable computer (Intel i5/i7 or equivalent) Minimum 50 Mbps wired internet connection Noise-canceling headset Quiet home office suitable for conducting live virtual training Webcam for daily meetings and other online sessions Proficient in Google Workspace or Microsoft Office Comfortable using Zoom and other online collaboration tools

Work Schedule

Available to Work US Time Zones Important Ensure that the resume you send is in English. Resumes in other languages may not be considered. This is an URGENT ROLE thus we do NOT ACCEPT applicants who are currently employed full-time seeking part-time work on floating status or currently rendering a notice period. Job Types Full-time Permanent Pay $11500.00 - $14700.00 per month

Work Location

Remote